Mood board: Current brand communication


Current brand communication

This is my mood board for current brand communication, I decided to show how they advertise the brand in which they use social media platforms such as Instagram, Facebook, Twitter and Youtube. I put a Instagram grid on as this is what the brand use the most out of all platforms. They also advertise by being published in high end magazines such as Vogue. Dolce & Gabbana work with celebrities to get the brand promoted and the first one was Madonna therefore a photo of her is in the mood board. Dolce & Gabbana have used social media influencers on the runway instead of models, which is a social marketing strategy. Melania Trump dresses in Dolce & Gabbana which has lead to negativity on the brand. 

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